The LA Auto Show kicked off this week with a preview for press. Czar customer MINI (whose slot machine
at least year's show earned Czar an Exhibit Design Award) showed off its newest
Czar-created gadget: a custom-built joystick. The larger-than-life gadget
mirrors the one drivers use to control MINI's Connected
system, which integrates iPhone apps into the vehicle and allows
drivers to access their phone's music, maps and more. Once connected to an
iPhone, the driver can view phone data through a console-mounted screen and
control the system through a mini-joystick located near the gear shift. That's
right -- a car with a joystick. Fun, right?
For more info , Please contact me in our Atlanta Office! 404-921-5126 | mcooper@czarnowski.com
